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Marketing

Marketing resources

Marketing leaders need to be at the forefront of change. Learn from industry experts, discover innovative strategies, and transform your marketing efforts into a powerful engine for business success.

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Featured resources

See Asana in action for Marketers

September 30th, 2023

The Business Value of the Asana Platform

April 19th, 2023

Human-centric AI at work: A marketer's playbook for powering your organization with AI

September 14th, 2023

13 marketing trends and strategies to supercharge your 2024 campaigns

Caeleigh MacNeil

December 14th, 2024• 6 min read

Browse all marketing resources

5 steps to set your marketing plan up for success

How to create a winning marketing plan (with examples)

13 marketing trends and strategies to supercharge your 2024 campaigns

Marketing campaign template

Your AI blueprint: How to build a transformational strategy from the ground up

Event marketing plan template

How Asana’s digital team used work management to refresh our brand

Email marketing calendar template

How to improve your retail merchandising strategy with Asana

How Asana drives impactful product launches in 3 steps

Marketing strategy template

5 marketing campaign problems and how to fix them

It’s a process: how to create and execute your marketing strategies

How Asana streamlines strategic planning with work management

Write better AI prompts: A 4-sentence framework

What is content marketing? A complete guide

Marketing at global scale: Basware’s best practices for using Asana

Smooth product launches are simpler than you think

How to scale marketing campaigns and programs with work management

How Asana uses work management for smoother creative production

Build a marketing operations strategy in 4 steps

How Asana uses work management for more impactful campaigns

Marketing vs. advertising: What’s the difference?

Campaign management is broken. Here’s how to fix it.

How Asana uses work management for content marketing

7 causes of content calendar chaos—and how to solve them

What is a digital marketing strategy? 9 steps to boost your online presence

3 ways to launch marketing campaigns faster with Asana

Marketing leaders talk AI: How to optimize your tech stack

4 P's of marketing: How to achieve the perfect marketing mix

What is a product launch? A guide from planning to execution

The right—and wrong—ways to collaborate, according to research

Explore resource hubs

Collaboration

Collaboration is the cornerstone of great teamwork. Get resources on how to unlock collaboration and empower team members to work together effortlessly.

Operations

Operations and PMO leaders keep the business engine humming. Dive into resources that empower you to streamline processes, manage projects effectively, and drive operational excellence.

IT

Anatomy of Work Collection

Project management

Agile project management

Goals

Project planning

Industry insights

Business strategy